Maybelline New York, the global beauty brand, has partnered with QMS Media to launch an innovative new 3DOOH animated campaign. The campaign is running across multiple locations in Sydney, Australia, and features a rotating cast of Maybelline models showcasing the brand’s latest products.
The 3DOOH campaign is using QMS’s latest volumetric technology, which creates the illusion of depth and movement. This allows the Maybelline models to appear to come to life, engaging passersby and creating a more immersive experience.
The campaign is also using QMS’s real-time data analytics capabilities to track the performance of the ads. This data is being used to optimize the campaign and ensure that it is reaching the right target audience.
“We are excited to partner with QMS to launch this innovative new 3DOOH campaign,” said Katie Barber, Marketing Director at Maybelline New York. “This campaign is a great way to showcase our latest products and connect with our target audience in a more engaging way.”
“We are delighted to be working with Maybelline New York on this exciting campaign,” said Michael Fish, CEO of QMS Media. “This is a great example of how 3DOOH can be used to create a more immersive and engaging experience for consumers.”
The Maybelline 3DOOH campaign is a great example of how brands can use innovative technology to reach their target audience in a more engaging way. The campaign is sure to get people’s attention and leave a lasting impression.
Here are some of the benefits of using 3DOOH for advertising:
- It can create a more immersive and engaging experience for consumers.
- It can be used to reach a wider audience.
- It can be used to target specific demographics.
- It can be used to track the performance of ads in real time.
If you are looking for a way to reach your target audience in a more engaging way, 3DOOH is a great option to consider.